Helping organisations that do good do better; Right Lane’s five pro and low bono themes

Our purpose is to help organisations that do good, do better. Each year Right Lane commits to investing a proportion of revenue in low and pro bono projects.

To harness our efforts and commit to Right Lane’s areas of passion and interest, we are pleased to communicate our commitment to the following themes for FY22:

  1. Gender equality
  2. Human rights
  3. Public health
  4. Place based disadvantage
  5. Responsible investment


We work with our low and pro bono clients to resolve their most pressing issue/s. This may include developing a new strategy and plan, completing a program evaluation, or providing capability and capacity to accelerate strategy execution and address potential roadblocks.

Our impact

To date in FY21, we have supported 20 clients on low and pro bono strategy consulting projects. Here is a snapshot of some of the organisations we have assisted within our pro and low bono program:


No to Violence (NTV) is an independent not-for-profit that specialises in engagement with men to end men’s family violence. They provide services and work with government and member organisations in the family violence sector to advance evidence-based, integrated responses to transform how Australia responds to family violence.

In 2021, NTV engaged Right Lane to review and refresh their strategy for the upcoming four-year strategic planning period. This included updating the organisation’s purpose and vision statements, and defining high-level strategic goals to support the strategy. Currently, Right Lane is assisting the team to determine the measures and prioritise the initiatives that will enable the organisation to translate their goals into operational plans in line with their refreshed strategic direction.


Fight Cancer Foundation (FCF) is a national charity dedicated to providing care, support, and a sense of ‘home’ for cancer patients and their families. Originally founded in 1989 as the Bone Marrow Donor Institute, FCF now provides short and mid-term accommodation and support services for patients undergoing cancer treatment in states across Australia. It runs the national Footy Colours Day event, to raise and allocate funds for its services and support medical research.

In 2020, FCF engaged Right Lane to help build alignment among Board members on the organisation’s strategic direction. Right Lane helped FCF to articulate the organisation’s unique value proposition and prioritise organisational sustainability in their strategy, and to outline goals and initiatives that would contribute to the strategy. Currently, Right Lane is supporting FCF to design a structure that would improve its fundraising capability and improve its capacity to deliver accommodation and education services.


Our clients’ feedback

‘Your team go out of your way to reach all key stakeholders and always come up with out of the box ideas which has made the proposed AACTF business case unique and relevant for all involved.

‘The AACTF executive noticed and appreciated your attention to detail and relentless determination to release a quality product on time which you did!’

Executives, AACTF


‘I have had the privilege to work with the wonderful and diverse team at Right Lane Consulting since December 2013. I will never forget my first encounter when they led our strategic planning day with the George Hicks Foundation. With thorough planning, exquisite execution and beautiful documentation Right Lane set us on a clear and streamlined path that enabled the consolidation of GHF and formation of MPF. Their support has continued unabated, and I have worked with many of the team … Mornington Peninsula Foundation owes much of its success to this great organisation. And, importantly, we always have a lot of fun!’

Stephanie Exton, CEO, Mornington Peninsula Foundation


Our commitments

In 2015 Right Lane became Australia’s first B Corp certified strategy consulting firm, and the first to be recertified in 2017. B Corporations are a new kind of company that uses the power of business to solve social and environmental problems. Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability.500+ B Corps (including Right Lane) publicly pledged their commitment to reduce their greenhouse gas emissions to achieve net zero by 2030 (or earlier).

Right Lane also supports the United Nations Sustainable Development Goals, a set of universal goals that meet the urgent environmental, political and economic challenges facing our world.

We will continue to document our low and pro bono commitment; including the projects we are working, and the impact we, together with our clients are having across the community.

Stay tuned to hear more about the work we are doing, and how to access our services.


For enquiries relating to Right Lane’s pro and low bono program, please email jess.cossens@rightlane.com.au, or contact us here.

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