Cancer Council Victoria

Cancer Council Victoria is responsible for 80 years of innovative work to prevent cancer, empower patients and save lives. Cancer Council has been instrumental in driving behaviour change in the community through campaigns such as SunSmart, Quit and tobacco plain packaging, providing support to cancer patients and their families, and conducting research into cancer prevention initiatives. We worked with the executive team and board to set the organisation’s strategic direction by articulating its mission, identifying its role in creating change, and articulating its strategy, identifying and prioritising a set of goals and initiatives to pursue over the next five years relating to cancer prevention, community participation, patient support and research.